Alex Daly is the founder of Daly and known as the industry’s “Crowdsourceress.” Alex started her career at New York and WSJ magazines, before transitioning into documentary film and then crowdfunding, where she launched groundbreaking campaigns with her first company, Vann Alexandra, for Oscar-winning filmmakers, MIT Media Lab inventors, Pentagram partners, Neil Young, Joan Didion, and the musical sensation TLC.

After hundreds of successful campaigns, clients began asking for support for their ongoing PR efforts, and Alex founded Daly—a marketing and comms consultancy. Having been referred to in publications like Fast Company, Business Insider, Creative Review, Forbes, and SSENSE, as a “guru,” “whiz,” and “wunderkind” who has “an innate understanding of what motivates people” Alex ensures her team creates intimate relationships with their respective clients to share their untold stories with the world. And at the heart of her work, Alex bakes Daly’s vision into both the company’s internal and external culture, across four core values: intimacy, urgency, pivoting, and transparency. 

In 2017, Alex authored her first book, The Crowdsourceress, published by Hachette. She is a member of the Forbes 30 Under 30 class of 2016, and a frequent speaker at festivals and events for designers, innovators, entrepreneurs, and big thinkers.

Originally from Miami, Alex is conversationally fluent in Spanish, and holds degrees in Philosophy Honors, Spanish, and Film from Vanderbilt University, and earned her honors thesis on existentialism in contemporary drug cinema.

Ally Bruschi is passionate about building resilient, stellar teams, and creating impactful comms strategies for the companies, products, and people that inspire her.

At Daly, Ally leads Daly’s growing Comms and Marketing teams, manages our evolving culture-forward company ops, and leads select client accounts. On the client side, Ally has secured print features for clients in The New York Times, Wired, Bon Appétit, New York Magazine, Courier, and The San Francisco Chronicle, as well as a range of digital placements in publications like Fast Company, Business Insider, Forbes, Quartz, TechCrunch, InStyle, Marie Claire, Food & Wine, The Strategist, Bustle, mindbodygreen, and more. 

Before joining Daly, Ally worked as a book publicist at Penguin Random House, where she led national publicity campaigns for acclaimed authors in the health, wellness, food, psychology, and business spaces including the Dalai Lama, Brené Brown, Seamus Mullen, and Amanda Chantal Bacon. Ally has always been obsessed with nailing just the right message about her clients. As a New York Times Magazine article put it, her press pitch “managed to concentrate the zeitgeist of contemporary female celebrity into its purest form.”

Ally has previously contributed to Bustle, Plated, The Daily Meal, and Borgen Magazine; been featured in Girls’ Night In’s newsletter; and has led workshops and panels for The Highline Network and Her Campus. She received her Bachelor’s Degree in Political Science from Kenyon College.

Abena Anim-Somuah is a passionate storyteller, community builder, and creative strategist passionate about bringing creative ideas to life in exciting ways. As a writer, podcaster, and entrepreneur, Abena brings a strong sense of curiosity to create engaging content and experiences that foster a sense of community as well as shed light on underrepresented voices.

Prior to Daly, Abena worked in customer success and sales for tech companies in education and AI. When she felt that her passion for food could be a means to connect people, she founded The Eden Place, an event series introducing attendees to sought-after restaurants in New York City, Los Angeles, and San Francisco.

Abena was also the James Beard award-winning host of Cherry Bombe’s The Future of Food is You, a show celebrating emerging female talent. Additionally, Abena has written for publications like Food and Wine, Racquet, Vogue Mexico, and Resy. Her work has been celebrated in Eater and Vanity Fair and she has collaborated with brands like Ten to One Rum and The Six Bells.

Abena received her Bachelor’s degree in Politics, Philosophy, and Economics and a minor in International Business from The King’s College.

Ashley Omage is a seasoned public relations specialist and brand strategist who loves working with founders who are passionate about the brands they are bringing to market. Ashley’s category agnostic experience has guided her strategy in helping companies tell their story in the most authentic way possible. 

Prior to Daly, Ashley built her experience in the ever-changing comms landscape across several boutique PR agencies, working on a wide range of companies across size, life cycle, and industry. Ashley has developed media plans across feature placements, experiential events, and partnerships for massive retailers like QVC and HSN, intimates brand Hanky Panky, indie footwear outfit Dear Frances, innovative lifestyle brand PopSockets, global tech company Logitech, and more. 

Over the course of her career, Ashley has nurtured strong national media relationships and secured a wealth of features for her clients across both print and digital publications including Architectural Digest, Fortune, Refinery29, TechCrunch, The Hollywood Reporter, Vogue, WWD, and more. Ashley received her Bachelor of Arts degree in Public Relations & Communications from the University of Tampa. 

Charlotte is a media and trends enthusiast who is passionate about visual and editorial storytelling. Through a creative, strategic, and socially conscious lens, she enjoys collaborating with brands that have a strong mission and are working to enhance their industry. As a communications specialist, she has developed strong digital, broadcast, and podcast relationships, with experience working across events, product launches, award nominations, executive thought leadership strategies, and brand messaging. She has assisted in securing features in top outlets including The Wall Street Journal, The New York Times, CNBC, WWD, and The Financial Times as well as trade publications like Retail Dive and Chain Store Age.

Prior to Daly, Charlotte worked on the PR Consumer team at a global investor and public relations agency with a focus on corporate and crisis communications for public and private companies across a variety of industries including retail, restaurant, sustainability, and fitness. Her client roster included competitive companies like Peloton, Canada Goose, Planet Fitness, and Restoration Hardware, among others. She has supported her clients through brand announcements, media tours, activations, and initial public offerings, increasing brand visibility through national, local, and trade media.

Charlotte holds a Bachelor’s degree in Communications from Boston College.

Hailey Murphy is a seasoned communications strategist with experience working in a range of industries—from lifestyle to tech, food, alcohol, crypto, NFTs, fashion, and more.

At Daly, Hailey works across comms clients with a keen eye towards finding creative ways to tell any story. She has secured a variety of features in outlets such as The New York Times, Wall Street Journal, Yahoo!, Business Insider, Veranda, Real Simple, The Quality Edit, Authority Magazine, and more. Hailey has a passion for identifying the latest trends, which fuels her work spearheading Daly’s social listening and affiliate marketing efforts. 

Prior to Daly, Hailey worked at Zola, leading daily press efforts and driving coverage across lifestyle, home, relationship, travel, technology, and business verticals. She also led the company’s event planning strategy. Before that, Hailey worked on the News & Lifestyle team at Time Inc., organizing press outreach for titles like TIME, Fortune, Real Simple, and Health. She has coordinated press efforts for major events such as the TIME 100 and Fortune’s Most Powerful Women Summit.

Hailey received her Bachelor’s Degree in American Studies and Journalism from George Washington University.

Joela is a dedicated communications specialist with a background in media relations, content creation, and strategic messaging. She is passionate about crafting effective messages that resonate with diverse audiences, and is always striving to inform, inspire, and foster connections through her work. 

Before joining Daly, Joela was part of Boston University’s public relations and social media team, where she helped amplify faculty research and thought leadership. She translated complex academic concepts into digestible, accessible content and secured media coverage for faculty in top-tier outlets, including The Associated Press, The New York Times, and The Boston Globe. 

During the COVID-19 pandemic, while still a college student, Joela served as a Community Health Ambassador for her hometown of Revere, Massachusetts. This experience sparked her passion for community engagement and provided her with firsthand insight into the power of communication to drive meaningful change. 

Originally from Albania, Joela values storytelling as a means of bridging cultures and perspectives. She holds a Bachelor’s degree in Psychology and Public Health from Emmanuel College in Boston.

Jordan Bresler has dedicated her career to telling stories that matter with enthusiasm and grit, and to cultivating strong, authentic relationships which never fail to amplify the impact of her work. She has worked across marketing, PR, and communications in varying capacities over the past 13 years, both agency-side and in-house, with companies that are changing the world.

Her work spans tech and innovation, design, education, non-profit, and more with notable clients including SYLVAIN, argodesign, Apptronik, DreamWorks, New York Life, the Earth Species Project, OpenStack, Upworthy, the Entrepreneurs Foundation of Central Texas, Macmillan Publishers, Liquidspace, and the Down Syndrome Association of Central Texas.

Jordan’s relationship-driven approach to her work has helped land media coverage for clients in outlets like Fast Company, NPR, CNBC, VentureBeat, the Washington Post, Dezeen, Metropolis Magazine, TechCrunch, Forbes, and The Verge. She is always on the hunt for what’s new and niche as the media landscape evolves, and one of her favorite and most frequently used expressions is: “challenge accepted.”

At Daly, Jordan is focused on design comms and new business. She’s especially excited by strategy, events, and the art of storytelling & community building.

She earned her Bachelor of Business Administration in Marketing, with a Minor in Retail Merchandising, from Ohio University.

Jordan Helterbrand is a media relations fanatic who is passionate about illuminating stories that transform consumer experiences. Her expertise lies in breaking down complex technologies so they’re easier to understand, bringing leaders center-stage, and building authentic influencer campaigns.

Prior to Daly, Jordan led Dyson’s external U.S. comms across their Floorcare and Environmental Care categories. She developed media strategies and thought leadership features, launched new products, spearheaded a robust affiliate program, and oversaw Dyson’s Ambassador influencer program. She has built close relationships with outlets across the technology, business, home, lifestyle, food, and beauty industries, and has secured print and digital features in The New York Times, The Wall Street Journal, Fast Company, Esquire, Refinery29, Real Simple, Architectural Digest, Gear Patrol, and more.

Jordan received her Bachelor of Journalism and Master of Arts in Journalism with an emphasis on Strategic Communication from the University of Missouri Journalism School. Her thesis explored influencer credibility on Instagram and how the perception of sponsored content correlates to brand trust.

Karren Lovejoy brings curiosity and passion to her work building digital communities and strong brand narratives. With over five years of experience in crafting engaging content for various social media platforms, Karren has honed her skills in storytelling, branding, and audience engagement.

Since graduating from the University of Massachusetts with a degree in Public Health, she has transitioned into the field of PR, where she leverages her communication skills and strategic thinking to help clients effectively share their stories with the right audiences. Further, she aims to develop strategies that connect with underrepresented communities and make a lasting impact.

Prior to Daly, she gained comms experience at a boutique fashion PR agency where she worked with clients like Charles+Keith, JW, and Monday Swimwear. She went on to spearhead PR strategy for design studio KarlssonWilker, securing coverage in outlets like WWD and New York Magazine. 

Outside of work, Karren enjoys exploring the latest fashion trends, attending art exhibitions, and immersing herself in the vibrant restaurant scene of New York City.

Laci is an emerging communications strategist who is passionate about storytelling and its power to shape, create, and share perceptions. She believes this tool is essential for brands to build genuine relationships, communities, and impact. At Daly, she supports the Comms team across a range of lifestyle, wellness, and sustainability clients. 

Before Daly, Laci worked at boutique agencies with a variety of client industries: from fashion to nonprofits, arts & culture, healthcare, and more. Through this category-agnostic background, she cultivated a perceptive eye for writing, event planning, and media trend research. During this time she supported strategy development for brands like The Big Favorite and The Philadelphia Eagles, working on brand messaging, thought leadership, and award nominations securing coverage across a range of outlets including Forbes, The Inquirer, and Philadelphia Magazine as well as trade publications like Modern Healthcare and The Business Journals. 

Laci received her Bachelor’s degree in Marketing and a minor in Fashion Merchandising from Thomas Jefferson University. Beyond her agency life, Laci has moonlighted as a pro bono consultant for small brands with an environmental mission.