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    Daly updates!

    An unconventional comms+ agency for exceptional companies at the intersection of culture + community.

    Approach

    We have four core values that guide everything we do.

     

    Intimacy

    To us, it’s personal. Whether you’re a client, a journalist, or part of the Daly team, we spend time getting to the heart of who you are. It’s how we find genuine connections between our clients and the communities and conversations they belong in.

    Urgency

    We hustle as hard as our clients to reach our collective goals—but never at the expense of being thorough, considered, and thoughtful in our work, and with each other.

    Transparency

    Whether it’s with a client, journalist, or audience, we do everything with an eye towards clear communication and true transparency. It’s where the most powerful stories, ideas, and relationships are born.

    Pivoting

    Knowing when and how to pivot is the secret to our comms success. We constantly develop new angles, stories, and communities to talk to—plus new ways to talk to them.

    Services

    We reach far beyond the standard PR playbook to make a sustained impact (plus, some magic) with our clients.

     

    Smoke and mirrors approach

    Deliverables-driven transparency

    One big media blast

    Personalized press pitches

    Trendy copywriting

    Long-lasting messaging

    Recycled influencer lists

    Researched, engaged partners

    Waits for news cycles

    Creates newsworthy moments

    Blitz of excitement

    Unstoppable momentum

    Team

    Our team comes from a wide range of professional backgrounds including film, crowdfunding, publishing, social media, and journalism—which means we understand what makes a good story, a good pitch, and good comms. And in today’s world of saturated media, that makes all the difference.

    Culture

    Every agency talks about valuing their company culture. We’ve actually prioritized creating a great one.

     

    As a culture-first consultancy, the diverse perspectives and lived experiences of our team are what allow our clients to succeed. So, we do everything in our power to make Daly a place where remarkable people genuinely love to work. This includes investing in sustainability workshops, anti-racism training, social impact consultations, and highly considered benefits.

    We are building Team Daly through a commitment to effective transparency, communication, and empathy. It’s how we deliver our best possible work for clients—and find balance, fulfillment, and room to thrive while we’re at it.

    What this means in practice:

    • Competitive, industry-tracked salaries
    • Shortened, 32-hour work week
    • Profit-sharing (employees make money tracked to the company’s success)
    • Annual well-being stipends
    • 100% coverage of professional development courses
    • An annual full-company retreat
    • One “work from any time zone” week of the year
    • Robust time off, culture-forward holidays & quarterly flex PTO days
    • A fully remote and fully unified team
    • Medical, dental & vision benefits

    If you’re interested in coming aboard, say hello at join@daly.nyc

    Select Clients

    + show three more

    “There’s no better agency to work with than Daly, period. If you are looking for a 360 strategy, you won’t find a smarter group than them.”

    –⁠Stacy London, Menopause Activist

    “I can say, without a doubt, that Daly prove their worth every day, and have made SommSelect shine in a whole new way.”

    –⁠Elyse Pomerantz, Senior Manager, Creative and Marketing, SommSelect

    “Daly are dependable and creative, an all around joy to work with, and have always felt like a natural extension of my in-house team.”

    –⁠Amy Williams, Former Global Communications Manager, Tinder

    “Working with Daly has been a perfect example of a true partnership, and their expertise has already made such an impact on our brand.”

    –⁠Aleah Feuerborn, PR & Influencer Manager, OLLY

    “Everyone knows the old ways of doing PR aren’t working. Only a few know what the future might hold. Daly is leading the way.”

    –⁠⁠Michael Bierut, Partner, Pentagram

    Select Client Clips

    “She made the safest place on the internet. Now she’s trying something new.”
    Substack

    “Do you care for your brain as much as your abs?”
    Parable

    Fast Company

    “Stacy London’s post-pandemic pivot was inspired by a mistake”
    State of Menopause

    New York Times

    “You can listen to it anywhere”
    Quinn

    The Cut

    “The popular lifestyle blogger built a community”
    Substack

    “These ultra-comfortable sofas are (somehow) making recliners cool”
    Homebody

    “I wanted to dig in and see how to change the narrative”
    For Them

    “Founded on the principles of using recycled materials”
    Freitag

    I made $500,000 in 12 months from Substack
    Substack

    “Cook all of your favorite dishes”
    Kana Cookware

    “One of the — if not the — coziest, never-want-to-get-up kind of couches I’ve experienced in my life”
    Homebody

    “Olly wants users to stress less”
    OLLY

     

    “It’s a beautiful thing when two companies share the same DNA”
    Upworthy

    “Cozy and sophisticated”
    Homebody

    “Drew Barrymore shares her must-haves”
    OLLY

    “You know the drill by now: If it’s Standards Manual, it’s sure to be beautifully designed”
    Standards Manual 

    The Verge

    “Cannondale joins the electric cargo bike party”
    Cannondale 

    “Then came a breakthrough”
    SPACE10

    “The perfect throw-on-and-go shoe”
    Maguire

    “Give the gift of sustainability”
    Nuttch

    “A 10-mile linear park connecting some of the most vibrant neighborhoods in Miami”
    The Underline

    “An online community that’s garnered 4,500 people on the waitlist”
    Girls’ Night In

    How the pandemic has changed dating … for the better”
    Tinder

    The New Yorker

    “Data, humanity, shaking hands”
    Pentagram

    “Wine trends you’ll be seeing everywhere”
    SommSelect

    “OLLY wants users to stress less”
    OLLY

    “It’s about creating an alternative world”
    OffLimits

    “If you’re a fashion girl who loves nature”
    Maguire

    “Sparking joy is at the heart of everything this bakery does”
    Ovenly

    WSJ. Magazine

    “Why this vanilla is loved by Michelin-starred chefs”
    Heilala

    “Sexual wellness products for every comfort level”
    OLLY

    “A budget-friendly sommelier experience”
    SommSelect

    Wired

    “One of the first brands to stoke the upcycling craze”
    Freitag

    “Order a six-pack of wines hand-picked by the master somm himself”
    SommSelect

    Otis, a purveyor of cultural assets
    Otis

    San Francisco Chronicle

    “Therapy’s new look”
    Two Chairs

    + show six more

    + show three more

    The Daly Ripple Effect

    Success demands more than a buzzy launch moment or a single media blitz. We build long-term, dynamic strategies that create unstoppable momentum over time. See the results of our sustained impact at work.

     

    The Daly News