Alex Daly is the founder of Daly and known as the industry’s “Crowdsourceress.” Alex started her career at New York and WSJ magazines, before transitioning into documentary film and then crowdfunding, where she launched groundbreaking campaigns with her first company, Vann Alexandra, for Oscar-winning filmmakers, MIT Media Lab inventors, Pentagram partners, Neil Young, Joan Didion, and the musical sensation TLC.

After hundreds of successful campaigns, clients began asking for support for their ongoing PR efforts, and Alex founded Daly—a marketing and comms consultancy. Having been referred to in publications like Fast Company, Business Insider, Creative Review, Forbes, and SSENSE, as a “guru,” “whiz,” and “wunderkind” who has “an innate understanding of what motivates people” Alex ensures her team creates intimate relationships with their respective clients to share their untold stories with the world. And at the heart of her work, Alex bakes Daly’s vision into both the company’s internal and external culture, across four core values: intimacy, urgency, pivoting, and transparency.

In 2017, Alex authored her first book, The Crowdsourceress, published by Hachette. She is a member of the Forbes 30 Under 30 class of 2016, and a frequent speaker at festivals and events for designers, innovators, entrepreneurs, and big thinkers.

Originally from Miami, Alex is conversationally fluent in Spanish, and holds degrees in Philosophy Honors, Spanish, and Film from Vanderbilt University, and earned her honors thesis on existentialism in contemporary drug cinema.

Ally Bruschi is passionate about building resilient, stellar teams, and creating impactful comms strategies for the companies, products, and people that inspire her.

At Daly, Ally leads Daly’s growing Comms and Marketing teams, manages our evolving culture-forward company ops, and leads select client accounts. On the client side, Ally has secured print features for clients in The New York Times, Wired, Bon Appétit, New York Magazine, Courier, and The San Francisco Chronicle, as well as a range of digital placements in publications like Fast Company, Business Insider, Forbes, Quartz, TechCrunch, InStyle, Marie Claire, Food & Wine, The Strategist, Bustle, mindbodygreen, and more.

Before joining Daly, Ally worked as a book publicist at Penguin Random House, where she led national publicity campaigns for acclaimed authors in the health, wellness, food, psychology, and business spaces including the Dalai Lama, Brené Brown, Seamus Mullen, and Amanda Chantal Bacon. Ally has always been obsessed with nailing just the right message about her clients. As a New York Times Magazine article put it, her press pitch “managed to concentrate the zeitgeist of contemporary female celebrity into its purest form.”

Ally has previously contributed to Bustle, Plated, The Daily Meal, and Borgen Magazine; been featured in Girls’ Night In’s newsletter; and has led workshops and panels for The Highline Network and Her Campus. She received her Bachelor’s Degree in Political Science from Kenyon College.

Ashley Omage is a seasoned public relations specialist and brand strategist who loves working with founders who are passionate about the brands they are bringing to market. Ashley’s category agnostic experience has guided her strategy in helping companies tell their story in the most authentic way possible.

Prior to Daly, Ashley built her experience in the ever-changing comms landscape across several boutique PR agencies, working on a wide range of companies across size, life cycle, and industry. Ashley has developed media plans across feature placements, experiential events, and partnerships for massive retailers like QVC and HSN, intimates brand Hanky Panky, indie footwear outfit Dear Frances, innovative lifestyle brand PopSockets, global tech company Logitech, and more.

Over the course of her career, Ashley has nurtured strong national media relationships and secured a wealth of features for her clients across both print and digital publications including Architectural Digest, Fortune, Refinery29, TechCrunch, The Hollywood Reporter, Vogue, WWD, and more. Ashley received her Bachelor of Arts degree in Public Relations & Communications from the University of Tampa.

Emma Byerwalter is a multi-hyphenate comms professional with drive and enthusiasm to spare. A people-person at heart, Emma’s career is anchored in cultivating authentic relationships and jumping headfirst into new challenges. Emma is passionate about strategically uplifting brands with stories to tell, from disruptive startups to global household names.

Emma’s background reflects her passion for the full spectrum of modern comms, spanning brand partnerships, experiential events, ambassador programs, content strategy, and of course, media relations. Notable past clients include Bumble, Conair, Cuisinart, Samsung, and Pokemon GO. While building her foundation in tech PR, Emma supported major client announcements in Bloomberg, Forbes, Fortune, LA Business Journal, TechCrunch, TIME, Variety, and various niche publications and podcasts.

Hailing from the Great Lakes state, Emma graduated from the University of Michigan with a B.A. in Communication and Media and Minors in Performing Arts Management, Entrepreneurship, and Music.

Ezra is a thoughtful communicator, media strategist, and storyteller who is always looking for the most exciting ways to connect new ideas with the right audiences. With a background in journalism and public relations, she brings a blend of curiosity, agility, and empathy to every project. She is energized by crafting narratives that resonate and believes the best communications are rooted in both strategy and sincerity.

Before joining Daly, Ezra built her communications foundation in the tech industry, supporting clients including Microsoft, GitHub, American Express, and a range of emerging startups in the health and finance scenes. By analyzing tech’s impact on everyday life and navigating fast-moving trends, she developed a sharp eye for media strategy and learned how to land stories in rising tech and business outlets.

Ezra’s lifelong passion for journalism has sharpened her instincts for storytelling, content creation, and impactful communication. From interning at the International Center for Journalists in D.C. to publishing original reporting since high school, she developed a deep appreciation for the evolving media landscape and the power of journalism to inform, inspire, and build trust.

Ezra holds a BA in Media Studies and Journalism from the University of San Francisco, but don’t worry— she’s remained true to her hometown Dodgers the whole time.

Jordan Bresler has dedicated her career to telling stories that matter with enthusiasm and grit, and to cultivating strong, authentic relationships which never fail to amplify the impact of her work. She has worked across marketing, PR, and communications in varying capacities over the past 13 years, both agency-side and in-house, with companies that are changing the world.

Her work spans tech and innovation, design, education, non-profit, and more with notable clients including SYLVAIN, argodesign, Apptronik, DreamWorks, New York Life, the Earth Species Project, OpenStack, Upworthy, the Entrepreneurs Foundation of Central Texas, Macmillan Publishers, Liquidspace, and the Down Syndrome Association of Central Texas.

Jordan’s relationship-driven approach to her work has helped land media coverage for clients in outlets like Fast Company, NPR, CNBC, VentureBeat, the Washington Post, Dezeen, Metropolis Magazine, TechCrunch, Forbes, and The Verge. She is always on the hunt for what’s new and niche as the media landscape evolves, and one of her favorite and most frequently used expressions is: “challenge accepted.”

At Daly, Jordan is focused on design comms and new business. She’s especially excited by strategy, events, and the art of storytelling & community building.

She earned her Bachelor of Business Administration in Marketing, with a Minor in Retail Merchandising, from Ohio University.

Jordan Helterbrand is a media relations fanatic who is passionate about illuminating stories that transform consumer experiences. Her expertise lies in breaking down complex technologies so they’re easier to understand, bringing leaders center-stage, and building authentic influencer campaigns.

Prior to Daly, Jordan led Dyson’s external U.S. comms across their Floorcare and Environmental Care categories. She developed media strategies and thought leadership features, launched new products, spearheaded a robust affiliate program, and oversaw Dyson’s Ambassador influencer program. She has built close relationships with outlets across the technology, business, home, lifestyle, food, and beauty industries, and has secured print and digital features in The New York Times, The Wall Street Journal, Fast Company, Esquire, Refinery29, Real Simple, Architectural Digest, Gear Patrol, and more.

Jordan received her Bachelor of Journalism and Master of Arts in Journalism with an emphasis on Strategic Communication from the University of Missouri Journalism School. Her thesis explored influencer credibility on Instagram and how the perception of sponsored content correlates to brand trust.

Katie Nulty is a brand strategist and copywriter who has helped organizations of all sizes accelerate their momentum with the right story. For several years, Katie has been supporting early-stage portfolio companies of VCs including Atomic, a16z, and Visible Hands as a fractional Head of Brand. She also partners with growth stage companies to help them pivot into new areas of opportunity.

Prior to that, she directed brand development projects at Red Antler for brands like Alto Pharmacy, TOMS, and ThredUP. She also led client strategy for Fortune 500 brands at an advertising agency. With all of her clients, she loves the challenge of translating a big vision into a relatable, instantly “gettable” message that clicks with audiences in the real world.

Luz is a results-oriented communications strategist who thrives on partnering with companies committed to creating meaningful, positive impact. With an approach grounded in authenticity, she believes thoughtful storytelling is key to fostering consumer trust and sparking engagement.

Before joining Daly, Luz refined her public relations skills at a hospitality communications agency, where she worked with clients across the country. Her work included crafting and executing press initiatives for award-winning restaurants, renowned chefs, cookbook authors, and CPG products. Luz’s strategic efforts contributed to enhancing brand recognition and driving growth within her clients’ respective industries. Passionate for cultivating personal connections, she has established strong relationships with various notable media and has secured print and digital placements in Garden & Gun, Food & Wine, Forbes, FSR Magazine, Imbibe Magazine, SevenFifty Daily, The Local Palate, Wine Enthusiast, and more.

Originally from Chile, Luz received her Bachelor of Arts degree in Arts Management with a concentration in Music Industry from the College of Charleston.

Miranda is a communications specialist who crafts stories that stick. Throughout her career, she has driven media coverage, managed influencer campaigns, and shaped brand messaging that help brands break through the noise. She brings impact and authenticity to every brand she’s worked with across the health tech, SaaS, wellness, and consumer industries.

With both agency and in-house experience, she’s led national external comms campaigns, elevated executive voices, and developed internal comms strategies that keep teams connected and aligned. Prior to Daly, she launched new markets and built influencer partnerships at One Medical that brought modern, tech-forward primary care to communities across the U.S. Her work has earned coverage in The Washington Post, Forbes, mindbodygreen, Well+Good, Refinery29, and more.

Based in Hawai‘i, she spends her time running by the ocean, experimenting with her pandemic-era sourdough starter, and obsessing over sea turtles.

Shana is a seasoned communications professional who is passionate about connecting the dots between brands and their audiences. She has a well-rounded background across agencies and in-house, with experience driving both consumer and corporate media relations campaigns.

Her belief in bringing authenticity and strategy to the forefront of any project has enabled her to lead cross-functional campaigns on a national and local level for product launches, partnerships, social stunts, event activations, data storytelling, executive visibility, and grand openings. Prior to joining Daly, Shana’s work touched a range of industries including consumer tech, sports & entertainment, restaurants, retail, professional services, franchising, and automotive, including with notable brands like Dunkin’, Bosch, Tropical Smoothie Cafe, Vivid Seats, and Polar Watches.

Over the years, her focus on articulating compelling narratives and fostering relationships has resulted in high-impact media coverage across TODAY, The Wall Street Journal, The New York Times, Forbes, Harvard Business Review, Associated Press, USA Today, Tech Crunch, Women’s Wear Daily, Sports Illustrated, mindbodygreen, and Nation’s Restaurant News.

She is based in Chicago but grew up in the Sunshine State, graduating from Florida State University with a dual B.S. degree in Media Communications and Political Science, and a minor in Portuguese.